LISMOA now supports Amazon Marketing Stream, enabling near real-time updates of ad performance data. With this integration, you can view hourly updates of key metrics such as clicks, impressions, and sales within the same day—directly on the LISMOA dashboard.

Previously, ad data in LISMOA was only available after Amazon finished processing and providing the reports, which caused a delay of several hours or more. With this update, LISMOA leverages the push-based Amazon Ads API to reflect campaign performance data much more quickly.

This enhancement allows for faster analysis of hourly trends and quicker reactions to sudden changes in ad performance. It is especially valuable for merchants looking to fine-tune their ad spend and adjust strategies in real time.

Real-time data is now available on the following pages:

• Ad Performance

• Sponsored Products

• Sponsored Brands (coming soon)

• Sponsored Display (coming soon)

• All other pages displaying ad spend

Amazon Marketing Stream support is automatically applied as part of LISMOA’s ad analysis features. Real-time data will roll out progressively across eligible accounts.